Practical Entrepreneurship

Module 1: Foundations of Entrepreneurship

• ≡Goal:
• ≡Submodule 1.1 – What Entrepreneurship Involves

Module 2: Opportunity Identification and Ideation

• ≡Goal:
• ≡Submodule 2.1 – Finding Problems
• ≡Submodule 2.2 – Evaluating Ideas

Module 3: Customer Discovery and Validation

• ≡Goal:
• ≡Submodule 3.1 – Customer Discovery Process
• ≡Submodule 3.2 – Designing Interviews
• ≡Submodule 3.3 – Validation Signals

Module 4: Business Models and Canvases

• ≡Goal:
• ≡Submodule 4.1 – Lean Canvas
• ≡Submodule 4.2 – Business Model Canvas and Value Proposition Canvas

Module 5: Minimum Viable Product and Product Development

• ≡Goal:
• ≡Submodule 5.1 – Defining the MVP
• ≡Submodule 5.2 – Build-Measure-Learn Loop

Module 6: Marketing, Sales, and Go-to-Market

• ≡Goal:
• ≡Submodule 6.1 – Positioning and Messaging
• ≡Submodule 6.2 – Channels and Acquisition

Module 7: Finance, Funding, and Cash Management

• ≡Goal:
• ≡Submodule 7.1 – Basic Financial Tracking
• ≡Submodule 7.2 – Funding Options
• ≡Submodule 7.3 – Financial Models

Module 8: Operations, Legal Basics, and Systems

• ≡Goal:
• ≡Submodule 8.1 – Core Operations
• ≡Submodule 8.2 – Legal Foundations
• ≡Submodule 8.3 – Early Systems

Module 9: Team and Leadership

• ≡Goal
• ≡Submodule 9.1 – Early Hiring
• ≡Submodule 9.2 – Founder Roles and Decision Making

Module 10: Scaling and Growth

• ≡Goal:
• ≡Submodule 10.1 – When to Scale
• ≡Submodule 10.2 – Growth Engines

Module 11: Risk, Failure, and Continuous Improvement

• ≡Goal:
• ≡Submodule 11.1 – Common Failure Points
• ≡Submodule 11.2 – Pivot or Persevere Decisions

Module 12: Long-Term Building and Options

• ≡Goal:
• ≡Submodule 12.1 – Building Systems for Durability
• ≡Submodule 12.2 – Exit and Continuity Options
• ≡Submodule 12.3 – Ongoing Learning
• ≡Final Resources Across the Course